Her-Story

Concrete Rose is the creative brainchild of Tiffani Reese “Rose” Robinson. The FASHION ALCHEMIST is the driving force behind the brand and is determined to make her fashion fantasy a dream come true. After many rejected attempts at trying to get into the fashion industry the traditional way, she decided to kick in the door, taking matters into her own hands starting a grassroots, modern day, urban feminist movement. Her story is one that is not very different from a lot of young women who grew up emotionally troubled constantly seeking love and attention. Her “need to be loved” lead her to many painful relationships but also on a mission to find out her purpose and exactly what she was made of. Reese has always wanted to inspire young women to love themselves wholeheartedly because she realized it is the key to being happy. Her altruistic mission in conjunction with her love of fashion gave birth to this incredible brand.

At the tender, ripe age of 21, a very driven and goal-oriented Tiffani attempted to create a t-shirt line, Taylor Reese, and sought feedback from various industry professionals and potential mentors. In the most important and memorable meeting she was told that her brand would make it one day if she kept at it, if she went back to school to learn the business of fashion.

Holding on to this jewel, she decided to take the advice. The ambitious young woman who isn’t able to boast a name brand fashion school, attended the local community college for fashion design and was able to score internships for brands such as David Meister and BabyPhat. While working as a Sales Consultant for a very popular slave plantati-*cough,cough* fortune 500 telecommunications giant, she took online classes for graphic design. After over ten years of life’s ups and downs, proper and improper planning, and many tough learning experiences (and lessons) that come with being a single mompreneur, Tiffani (the Bubblegum Thug) finally came up with a brand and concept that represented her, her struggles and her strength.

Concrete Rose empowers women by making them feel sexy, bold, and daring (like her). Her life has been far from easy but she uses her obstacles as a blessing that encourages other women to follow their dreams, and never give up through the most difficult moments. Concrete Rose represents making the impossible, possible and Tiffani’s life represents the life of a Concrete Rose. She represents the struggle of those who don’t settle for mediocrity. She has a mission to keep the ladies who don Concrete Rose sexy, flirty, and fly and to show every female out there that anything is possible. She is the true epitome of a Concrete Rose and is here to share her story.

Tiffani is a third-generation seamstress. She started sewing out of her converted garage that she and her close friends refer to as “the lab” for personal clientele, creating limited edition items that accent women’s most valuable assets. Her knowledge of pattern making and draping expertise assisted her in advising women how to complement their natural curves with pieces from her collection to enhance the hourglass ~Jessica Rabbit~ silhouette that makes every woman look and feel their best. Tiffani is a woman with curves and has learned how to embrace them and hopes to give other women that same confidence.

From a very young age, Tiffani loved being the center of attention. Although she is now comfortable being behind the scenes, Concrete Rose clothing does everything but. The edgy and funky frocks are designed and created with the bold and daring fashionista in mind. The woman who loves to make a statement and be noticed upon her entrance. The colorful prints and fabric combinations keep the line fresh and unique. Most of the fabrics are made of stretch blends to assure the perfect fit on curvaceous silhouettes while providing the ultimate comfort.

Concrete Rose instills pride in women who look good because they are go-getters who exude confidence. A Concrete Rose woman is determined, with an undying passion burning inside her. She continues to grow, and doesn’t crack under pressure because she understands that pressure creates diamonds and that if she keeps going, she will breakthrough and bloom into the radiant, indestructible Rose she’s supposed to be.

Rock Until You Rise, Rose! ♥
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